Media - Corporate News

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HVAB announces move that will strengthen investment in destination marketing

The Happy Valley Adventure Bureau (HVAB) is making strategic changes that will better position the organization to drive local economic recovery efforts through leisure, sports and business visitation, as well as ensure that the county can capitalize on future tourism growth.

On May 10, the HVAB will move Visitor Center services and administrative offices from its current location at 800 E. Park Avenue to 131 South Fraser Street. Suite 3, in downtown State College. The HVAB Board of Directors approved the move at its March meeting.

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Pivots, partnerships and perseverance

The Happy Valley Adventure Bureau and community leaders had a hand in helping Centre County navigate the pandemic's economic challenges, be positioned for recovery.

Penns Cave

Signs put Happy Valley's agricultural offerings in the spotlight

Since its launch in October 2019, Happy Valley Agventures has helped to raise greater awareness about Centre County’s robust agricultural product. Now, it is even easier for those looking to plan their next Agventure to do so thanks to the placement of new colorful signage at Happy Valley Agventures’ destinations throughout the county.

The Happy Valley Adventure Bureau publishes up-to-date event information at HappyValley.com/events